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Race Team Sponsorships – The Money Game

What is the link between racers, fans, and businesses potentially involved with sponsorship in racing? That is the link that racers need to determine when looking to secure funds from any business. It may be an obvious user-defined link such as a racing vendor supporting a car or a home improvement center sponsoring a NASCAR team. The sponsor is looking to get its name in front of a specific set of customers and associate the company name with racing. (more…)

Racing Conditioning Guide – Fitness For The Weekend Warrior

Anyone who has ever set foot in a racecar understands how physically demanding the cars can be during competition. We have all heard stories of Cup drivers losing up to 5 to 10 pounds a race because of the extreme conditions. One would have to be very nave to think that being in better physical condition would not benefit the local short track racer.
Even if you are only running 20-lap A-mains, it’s not like you are showing up at the track and jumping (more…)

Clint Smith – 2nd Generation Georgia Hotshoe

Few times does a first generation have such a positive influence as car builder and driver Roscoe Smith had on his Dirt Late Model-driving son Clint, a current frontrunner with the top-gun World of Outlaws series.
The native of Senoia, Georgia, will tell you that he learned a ton from his father about the hows and whys of Dirt Late Models when he was a young kid.
“I was always hanging around the family racecar business learning everything I could (more…)

Thunderhill Raceway – One Lady’s Passion

Thunderhill Raceway in Kyle, Texas, may owe its survival to one woman’s passion for racing. Mary Ann Naumann rescued the track when it was in danger of closing so that her race series, Texas Super Racing Series (TSRS), would have a track to race on.
“I didn’t want racing to go away from my local area,” Naumann says. “The TSRS series is my baby. It’s my goal and reason for running the track.”
Naumann has been involved with Thunderhill on and off (more…)

NASCAR Camping World Series – A Season Like No Other

The thunder begins down in the valley. From the top of the hill overlooking Infineon Raceway and the lush valley beyond, you can hear the engines long before the cars come into view.
They crest the hill like links in a chain, engines snarling and tires grinding for grip. Some corner on three wheels, others make it on only two. A few don’t make it at all, sliding tailend out as the driver’s enthusiasm exceeds the laws of physics and the coefficients (more…)

UMP DIRTcar Summer Nationals – The Hell Tour

Imagine a world where short track racing never ends. Seven days a week you can travel to a given track and see some great racing. I can hear the series promoters, track owners, and even some drivers grumble. This just can’t happen, right? It is way too exhausting to expect a series, track, or driver to race every day of the week.
Well, no one thought to tell this to the folks who put together the UMP DIRTcar Summer Nationals. The series dubbed “The (more…)